SEMpathfinder
 

Services

As a busy business owner, you don't have time to learn and manage the complex strategies for growing your business online.

Digital marketing is confusing when you try to do it yourself and choosing where to invest your money is a hard decision.

So we will help you prioritize what needs to be done to grow your business online and make sure you understand why each step of the plan is important.

Then our qualified specialists will implement the plan on a timeline that makes the most sense for your business. Throughout the process we'll have regular communication to keep you updated with the progress and answer any questions you have.

 
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Search Engine Optimization (SEO)

The Path To: Organic Search Results

 

One of the most important paths to your website is ranking organically for industry specific keywords. You’d be surprised by the number of businesses who don’t have an SEO strategy in place. And if you’re one of them, then today is the best time to create one.


Pay Per Click (PPC)

The Path To: Targeted Search Results

 

Another path to help customers find your website via search engines is pay-per-click advertising. With advanced targeting capabilities, it is crucial that your business is showing on the first page of Google when a customer is searching for your business.


Paid Social Media

The Path To: Audience Expansion

 

Having quality content on social media websites including Facebook, Instagram, and YouTube is more important than ever. However, organic reach on social media has only declined over the years.

If you want social media to be a path for customers to your website, then you need to make sure paid social media has a place in your marketing budget.


Email Marketing

The Path To: A Nurtured Audience

 

Getting a potential customer to your website is only the first step of the process. In most cases, getting a potential customer’s email address is the most important step along the path to generating a sale.

Giving you their email address is one of the most valuable actions they can take on your website. Once you have their email you can begin to segment and nurture that customer, until they are ready to make a purchase. To do this the right way, you need a plan in place.